It goes without saying that there are a ton of mobile apps today. However, as users are getting younger and younger, there are more and more apps for kids. These apps should be designed according to the children’s needs and should comply with relevant legislation. Here are three tips for designing apps for kids:
The Children’s Online Privacy Protection Act (COPPA) applies to those people who have a business website that is directed to children. Specifically, if you have a site that collects personal data from children, you need to comply with COPPA. Non-compliance with COPPA can be litigious and costly – so it’s really not worth the risk given how straight forward it is.
Compliance with COPPA involves a few easy steps. First, you need to prepare a COPPA notice. The notice is comprised of important yet easily gathered information, such as your name and contact information, the type of personal data you’re collecting, how the information is collected, how you will use the data, and if you will disclose it to other people or companies.
You should post a link to your completed COPPA notice in on every part of your website where you are gather data from children. And bear in mind that the link should not be ambiguous; it should be as clear and prominent as possible.
The COPPA notice comprises of lots of information like your name, your contact information, the types of personal data from children, how the information collected, how you will use the data, if you will disclose the info to other people, and other things.
Understandable, Kid Friendly User Experience
The user experience is a crucial aspect of children’s app design. This is sometimes referred to as UX, UXD or UED. A Solid UX is sure to improve customer satisfaction, by enhancing the usability and comfort of use, while also increasing brand loyalty. The UX should be so simple as to be instantly understood by your target audience, who could range significantly in cognitive ability.
Design for Impatience
Generally speaking, if you want your business to be profitable, you need to ensure your app is tailored specifically for children. Kids are notoriously fickle and impatient – if they’re not immediately entertained or satisfied with the experience, they’ll get bored. Designs should be intuitive, vibrant, entertaining and rewarding, all basic aspects of ensuring a child’s attention is retained. Think about everything from the perspective of a child…easier for some of us! Is this simple to navigate? Can I easily figure out the different options or functions? Why do I want to keep playing? Nailing these aspects will be sure to attract the attention and business of plenty of young customers.