responsive-web-design-mobile-strategy

Responsive Web Design is not the Only Mobile Solution

By G+ Author: Grace Barry.

Below the Business Insider’s Josh Luger describes some of the best options for making your business mobile-friendly. Lugar describes the pros and cons of each option as some are better suited for certain endeavors.

Responsive design, a technology that stretches or shrinks Web pages to fit differently sized screens, has emerged as the most-often recommended manner of optimizing content for mobile devices. This dominance was cemented in mid-2012 when Google recommended responsive design as the best strategy for smartphone-optimized websites.

As the iPhone, Android phones, and iPad became bestselling consumer gadgets, businesses realized their Web presence needed to translate to those smaller screens. Otherwise, their websites would bear tell-tale signs of a business clueless to mobile: tiny text, tinier links, and a jumbled layout. They risked lost traffic and sales.

These days, responsive design is recommended as the gold standard. But as with most technologies in a multi-device world, it has disadvantages, and it’s not right for every business, or every application.

In a new report from BI Intelligence, we describe what responsive design is and compare it to other mobile optimization tools, analyze responsive designs pros and cons, examine data and statistics that track responsive design adoption and performance across mobile, and evaluate whether dedicated mobile websites have their place, and detail the ramifications for HTML5 development.


responsive-web-design-mobile-strategy

Here’s an overview of the main mobile optimization tools:

responsive-web-design-mobile-strategy

 

 

 

Grace Barry

Grace Barry

author
I like to write about mobile and all mobile-related things. Contributor to Top Mobile Trends! My G+ page: https://plus.google.com/108289001704169073426/
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